Privacy Policy

Last updated: February 2025

THG Studios ("we", "our", "us") operates the Front Row AI mobile application. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our app.

1. Information We Collect

We may collect the following types of information:

• Account Information: When you create an account, we collect your name, email address, and password (stored securely using industry-standard hashing).
• Usage Data: We collect information about how you interact with the app, including pages viewed, features used, and actions taken.
• Device Information: We may collect device type, operating system version, and unique device identifiers.
• Camera Data: When you use AR features, camera access is required. Images are processed on-device and are not stored on our servers unless you explicitly save or share them.
• Wishlist & Preferences: Products you save to your wishlist and your interaction preferences.

2. How We Use Your Information

We use the information we collect to:

• Provide, maintain, and improve the app experience
• Process and manage your account
• Deliver augmented reality features and product recommendations
• Send you relevant notifications about events and products
• Analyse usage patterns to improve our services
• Ensure security and prevent fraud

3. Data Sharing

We do not sell your personal information. We may share data with:

• Service Providers: Third-party services that help us operate the app (e.g., cloud hosting, analytics)
• Legal Requirements: When required by law or to protect our rights
• Business Transfers: In connection with a merger, acquisition, or sale of assets

4. Data Security

We implement appropriate technical and organisational measures to protect your personal information, including encryption in transit and at rest, secure authentication, and regular security reviews.

5. Data Retention

We retain your personal information for as long as your account is active or as needed to provide services. You can request deletion of your account and associated data at any time through the app settings.

6. Your Rights

Depending on your jurisdiction, you may have the right to:

• Access and receive a copy of your personal data
• Rectify inaccurate personal data
• Request deletion of your personal data
• Object to or restrict processing of your data
• Data portability

7. Children's Privacy

Our app is not intended for children under 13. We do not knowingly collect personal information from children under 13. If we learn that we have collected such information, we will take steps to delete it.

8. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last updated" date.

9. Contact Us

If you have questions about this Privacy Policy, please contact us at:

THG Studios
Email: privacy@thgstudios.com